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Trade Associations or How to Keep Your Friends Close, But Your Enemies Closer

Andrejs K. Bunkse

What do the most stable and predictable industries have in common even in the face of controversy? They have exceptional trade associations, where resources are pooled to create reasonable industry standards to combat political challenges and enhance the public’s perception of the industry. In industries from gaming to banking to energy, competitors set aside egos to create an environment where the fiercest of competitors collaborate to protect, enhance and expand their market share. Competitors realize they are on a boat together and they have to row in the same direction. Read more

Integrate Corporate Objectives with Government Affairs Strategy

By Andrejs K. Bunkse

We’ve all heard the saying: the whole is greater than the sum of its parts. But how many of us have been engaged with an organization that doesn’t seem to be able to bridge the disconnect that exists between its stakeholders? Invariably, operations are at odds with sales & marketing. Accounting is not in alignment with research and development. Most strikingly, legal and government affairs efforts are often completely detached from core corporate strategies. Read more